ông-lâi fashion

We have been conditioned to see human life as removed from the natural world. This has led to dire consequences for which we are only starting to realize the full impact. How can we center the environment at the core of our society as a means of reconnecting with nature?

How did the cultural value of material impact indigenous culture in the past?

In the past, local or indigenous people have a long history of tradition integrating material and craft traditions into their daily life, which at the same time simultaneously changes their cultural environment and value.

This proposal focuses on exploring the indigenous culture in the subtropical region.

Textile made from pineapple leaves is extremely strong, and much more robust than regular paper. It is resistant to fire, water and tears, it is quoted as one of the most durable fabrics. It is suitable and degradable.

How can we encoded ancient indigenous material system (Pineapple Fibre) to solve fast fashion problem?

Encoded digital sensor into pineapple-fiber clothes.

How ông-lâi fashion can help

Increasing innovation and productivity

Improving supply chain management

A cutting-edge solution for the fast fashion problem

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Biodiversity Assembly (Cristina Napoleone)

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Ouroboros (Carlos Silveira)